ABOUT

SFDS is a full-service scenic fabrication shop dedicated to transforming your brand into extraordinary experiences.

RECENT HIGHLIGHTS

Who we are

ERIC J. WINSTON | FOUNDER

Eric J Winston founded SFDS in 2005, by chance. While working on several construction projects, a friend of a friend asked him if he could help with a new concept: a pop-up shop. His first question: what’s a pop-up shop?

After answers were given and several pop-ups were completed, Eric realized his 20 years in construction and experience as a fashion photographer, along with his ability to envision the final project (which is even more unique due to his Aphantasia, the inability to voluntarily form mental images and lacking a “minds eye”. 1-4% of the population experience it. Check it out here to see where you sit on the scale: https://en.wikipedia.org/wiki/Aphantasia).

But, enough. SFDS was created! You can see the rest by scrolling.

DAWID BOCIEK | PRESIDENT

Dawid joined SFDS nearly a decade ago after relocating from London, where he had a diverse career as a senior project manager in investment management, and an underground event producer. His experience managing complex projects and creating memorable events allows him to approach challenges with creativity, precision, and attention to detail, making him an invaluable asset to the team. Here he gets to combine both of his passions - for he loves all things unusual to be extremely organized.

the team

MIKAYLA | BIDDING

RAJ | DESIGN LEAD

LAZARUS | PROJECT MANAGER

NICK | PROJECT MANAGER

NIK | SHOP FOREMAN

OLIVER | CNC MANAGER

COREY | SCENIC CHARGE

ZOHAR | METAL LEAD

TAYLOR | 3D PRINTING

CARLOS | INSTALL

BARBARA | BOOKKEEPING

ANA | HEAD OF PRODUCTION & GM

KALI | DRAFTING

LINDSEY | PRODUCTION COORDINATOR

DAVID | ASSISTANT PROJECT MANAGER

SECURITY

CASTA | CREATIVE ENGINEERING

OUR MISSION

At our 18,000 sq ft shop in Brooklyn, we’ve built a reputation for delivering projects of all sizes and complexities with creativity, attention to detail, and a commitment to deadlines and budgets. From small local businesses to international corporations, we bring your brand’s vision to life, whether you have production renderings or a sketch on a napkin. Our full-service approach covers everything from a single prop to a complete turn-key pop-up event installation.

We’re also passionate about sustainability. We offer clients a selection of eco-friendly materials, and collaborate with local schools and organizations to donate, reuse, and recycle as much as we can. While sustainability is a complex issue, we tackle it with optimism and transparency. We’re also dedicated to educating the next generation of designers and makers by allocating time to educational projects and campaigns throughout the busy year.

Above all, we prioritize the well-being of our staff and community. We have a zero-tolerance policy for discrimination and harassment, working hard to proudly protect and celebrate our core values.